Welcome to CPA Growth Trends—your source for information, insights, tools and best practices to drive growth within an accounting firm.
Posts by Sarah Stage
Accounting Recruiting Trends & Tips: An Interview with the Experts
5 min read | May 12, 2022
Recently I sat down with Kristi Tarantelli and Ben Vassallo of Insero Talent Solutions to discuss...
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Leadership Buy-In for DEI
2 min read | September 13, 2021
Next up in AAM's series of Diversity, Equity, and Inclusion trainings is a session dedicated to...
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Best Practices for Email Signatures
3 min read | June 29, 2021
By following some best practices for email signatures, accounting firms can maximize marketing efforts with every...
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Q&A with Bonnie Buol Ruszczyk on Defining DEI
4 min read | June 15, 2021
Defining DEI is an important step to enabling meaningful conversations within your accounting firm. We sat...
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Creating Video Content on a Budget
3 min read | April 8, 2021
The value of video has been well demonstrated, but creating video content on a budget can...
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Email Marketing for Accounting Firms: Key Metrics and Best Practices
4 min read | November 5, 2020
During the pandemic, I've heard from a number of firms who say they have greatly ramped...
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