Welcome to CPA Growth Trends—your source for information, insights, tools and best practices to drive growth within an accounting firm.
Archive for April 2021
Using Client Satisfaction Surveys to Improve Your Firm’s Client Experience
2 min read | April 27, 2021
Automated client satisfaction surveys, such as ones offered by Clearly Rated, CX Pilots, Ask Nicely, Alchemer...
Read MoreNavigating the New .CPA Domain
4 min read | April 15, 2021
Top-level, restricted domains (TLDs) such as .edu and .gov have become a way for industries and...
Read MoreWordPress Plugins to Optimize Your Website
4 min read |
Adding custom functionality to a website may be intimidating for marketers who haven't developed or managed...
Read MoreUnlock the Full Potential of Buyer Personas
6 min read | April 14, 2021
Savvy marketing leaders build and deploy buyer personas across their firms, but not all marketing leaders...
Read MoreBuyer Personas for Beginners
2 min read |
Target Market vs. Buyer Persona As a marketer, you are probably familiar with the concept of...
Read MoreCreating Video Content on a Budget
3 min read | April 8, 2021
The value of video has been well demonstrated, but creating video content on a budget can...
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