Welcome to CPA Growth Trends—your source for information, insights, tools and best practices to drive growth within an accounting firm. This is where you can explore a wide-range of topics including marketing, communications, business development and sales, martech and practice management. Designed for anyone who is responsible for driving growth within a CPA firm, the knowledge you’ll gain here will help you grow personally and professionally as you move your firm forward. Like what you see? Be sure to check out other resources by the Association for Accounting Marketing.
Archive for June 2019
4 Key Steps to Develop a Sales Culture
4 min read | June 28, 2019
The accounting industry is changing, with a higher importance and greater sense of urgency being placed...
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Oranges and Blockchains
6 min read | June 26, 2019
Bitcoin’s pseudo-anonymous creator, Satoshi Nakamoto, sought to create a purely peer-to-peer version of electronic cash that...
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B Corps — The New 21st Century Economy
6 min read | June 21, 2019
In the 21st century, we are on the verge of a great shift — from Capitalism...
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Social Media Tips from Our Experts
1 min read | June 20, 2019
June 30 is Social Media Day. In honor of that day, our members share some of...
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Blockchain and the Business Development Conversation
7 min read | June 19, 2019
Technology’s rate of acceleration is at a speed faster than ever before. Ranked high on the...
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Culture Shock in the Accounting Industry
4 min read | June 14, 2019
Every day we’re hearing about new technologies, changes, and disruptions happening to every industry in the...
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